News: Joondalup Gets Ready to Roll Out WA’s First Cinnabon

Lakeside Joondalup Shopping City has officially been announced as the location for Western Australia’s first Cinnabon store. The highly anticipated public grand opening is set for Saturday August 17, promising to draw cinnamon roll lovers from across the region eager to be the first to get their hands on a bon.

Brett Higgins, Managing Director of Boxx Brands, which owns the rights for Cinnabon in Western Australia, said the company was very selective about its first location.

“Selecting Lakeside Joondalup for our first store is a strategic move. This centre attracts close to 10 million people a year, is a major shopping destination but is also conveniently situated near the train station, making it easily accessible for everyone,” said Mr Higgins. “Our store will be just near the entry to the train station.”

The new store will mark Cinnabon’s 15th location in Australia and will be the first of many planned expansions across Western Australia. “Our aim is to open around 20 locations eventually,” Mr Higgins explained.

“We anticipate a very warm welcome on opening day, similar to what they’ve experienced on the East Coast, with massive lines and eager fans. We can’t wait to share the Cinnabon obsession with the people of Perth.”

On opening day, customers can look forward to indulging in classic Cinnabon flavours. The store will feature the iconic Original Roll, alongside Caramel Pecan and Chocobon, available in regular and Minibon sizes. The rolls will be complemented by a selection of coffee and drinks.

“There will be Cinnabon branded sweatshirts to give away for the first 50 customers on opening morning, along with some great product giveaways.”

Originally established in Seattle in 1985, Cinnabon has grown to nearly 2,000 stores across over 50 countries. At the heart of its success is the exclusive Makara® cinnamon, sourced from Indonesia, which gives the cinnamon rolls their distinctive flavour and unmatched quality.

For more details, follow Cinnabon on Instagram at @cinnabonau, or on Facebook at https://www.facebook.com/CinnabonAustralia

About the author

Martin

Martin was born in England but now lives in Perth, Western Australia. He has a passion for breakfast, coffee, hot curries & fast food, and is a cat & Dalek person.

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